Most online marketers and webmasters will understand that keywords in the context of SEO refer to words that help define what the web page or document is about and therefore used by search engines to help find that document or web page. It is more specifically used to help the target audience of the web page or documents creator get found on the internet by the target audience. They are Read More
Getting high SEO rankings is very much a talent as a webmaster. One of the factors is what is known as the code to text ratio. Ratios are important in business as key performance indicators and this ratio is important as a strong SEO rankings indicators. There is not one strong good definition of this ratio; however, we will attempt to define it succinctly. Simply stated it is the amoun Read More
Many owners of websites do not fully understand how web crawlers work when it comes to search engine optimization (SEO). They try to use specific keywords to improve their rankings in hopes of at least being on the first page. Understanding what robots.txt is will help owners of websites and their webmasters (even if the owner and the webmaster are one and the same person).We all know th Read More
In SEO marketing efforts, we cannot overlook the importance of having a correct and updated sitemap. To define a sitemap is pretty simple. A sitemap is a small file, or “map” linking together each page of your website, and in a format that is easily readable, and accessible, by search engine crawlers. Generally, site maps are documents that website creators upload onto the website Read More
Whenever you start a new blog of a website for the purpose of promoting your brand or business, your priority is getting people to discover it quickly, and one of the fastest possible means through which you hope your blog or site will find is through the Google search.In most cases, you need to be patient enough to allow Googlebot, to crawl through your web pages, and then add your newe Read More
When you think of an SEO audit, it is very easy to attempt to automate the entire process. While automation is a good thing in some cases, it’s not always the best way when it comes to ensuring that your website is winning at SEO.Manual SEO audits don’t take as much time as anticipated. In fact, on average, it will take around an hour to perform an SEO site audit on a website with ab Read More
Your H1 (heading 1) is the next step in a good “tag” set upIf you’re in a marketing role, chances are you are more than likely stressing and obsessing over your SEO rankings. As a marketing professional, we know that having an effective SEO strategy can make or break your entire marketing campaign. But what about the importance of on page SEO? What even is on page SEO optimizati Read More
In any given business, the most important thing is getting more customers. Once you have bought the confidence of your customers, the next thing you will want to achieve is gaining more traffic.As a matter of fact, there are numerous ways through which you can divert traffic to your site.If you have been wondering on how to increase traffic to your site, here are some of the popular meth Read More